Cookie Policy

This Cookie Policy explains how Parimatch, the operator of parimatch-in.click and of the Parimatch mobile applications, uses cookies and similar technologies, what each category does, and how you control them. Read it together with our Privacy Policy, which describes what happens to the personal data behind these technologies.

Cookie settings explain how visitors can review and manage their website preferences.

What cookies are

A cookie is a small text file that a website places on your device so that it can recognise your browser on the next request. Cookies hold identifiers and preferences, not the contents of your device, and they cannot run programs or carry viruses.

We also use technologies that work like cookies without being one: pixels and tracking images that confirm an email or a page was opened, local storage and session storage that keep a value inside the browser, and software development kits inside the Android and iOS applications that perform the same functions. Throughout this page, “cookies” covers all of them.

Why we use cookies

  • To keep you logged in while you move from a cricket market to a live blackjack table without asking for your password on every screen.
  • To secure your session, confirm OTP authentication and detect attempts to reach your account from an unexpected device.
  • To remember your settings: interface language — English, Hindi, Bengali or Telugu — odds format, favourite sports and the games you opened last.
  • To keep your bet slip and your cashier step intact if the connection drops mid-way.
  • To measure how the site and the app perform, which pages load slowly and where people abandon a process.
  • To confirm that an affiliate referral was genuine and to show offers that match what you actually play, where you have agreed to it.

Categories of cookies we use

Strictly necessary

These make the service work: login and session management, load balancing, fraud prevention, security checks and remembering your cookie choices. They cannot be switched off through the consent banner, because without them you could not log in, deposit or place a bet. They are set on the basis of our legitimate interest in delivering the service you asked for.

Functional

These remember choices you made: language, currency display, odds format, sound settings in the casino lobby, and whether you have dismissed a notification. Blocking them does not stop you from playing, but the site forgets your preferences every time you return.

Performance and analytics

These count visits, measure page and market load times, record which screens are used and where errors occur. The data is aggregated and used to improve the product, not to identify you personally in a report. They are set only with your consent.

Targeting and advertising

These record which promotions you have seen, attribute a registration to the affiliate who referred you, and allow relevant offers to be shown on other websites. They are set only with your consent, and withdrawing it stops future personalised advertising.

First-party and third-party cookies

First-party cookies are set by parimatch-in.click itself and cover login, preferences and our own measurement. Third-party cookies are set by companies whose services run inside our pages — analytics providers, affiliate networks, advertising platforms, payment gateways during a deposit, and the game studios whose slots, live tables and instant games load in the lobby.

Those companies act under their own privacy and cookie policies, which we do not control. Where consent is required for their cookies, they are loaded only after you give it in the banner.

Typical cookies on this site

The table below is illustrative: it shows the kinds of cookies you will meet and how long each normally lives, rather than an exhaustive technical inventory, which changes as providers update their tools.

CookiePurposeTypeDuration
Session identifierKeeps you logged in and links your requests to your accountStrictly necessaryUntil you log out or the session expires
Security tokenProtects forms against cross-site request forgery and confirms OTP stepsStrictly necessarySession
Consent recordStores the cookie choices you made in the bannerStrictly necessaryUp to 12 months
Language preferenceRemembers English, Hindi, Bengali or TeluguFunctionalUp to 12 months
Bet slip stateKeeps unconfirmed selections if the page reloadsFunctionalSession
Analytics identifierDistinguishes returning devices for aggregated usage statisticsPerformanceUp to 24 months
Affiliate referenceAttributes a registration to the partner who referred youTargetingUp to 90 days
Advertising identifierLimits repeat offers and supports remarketing audiencesTargetingUp to 13 months

Managing your cookies

When you first open the site, a consent banner lets you accept all cookies, reject everything that is not strictly necessary, or choose category by category. Your decision is stored and applied on later visits.

  • To change your mind, reopen the cookie settings link in the site footer and update the categories.
  • Every major browser — Chrome, Safari, Firefox, Edge — lets you block or delete cookies in its privacy settings, and offers a private browsing mode that clears them at the end of the session.
  • On mobile, advertising identifiers are controlled in the operating system settings of your Android or iOS device.
  • Blocking strictly necessary cookies will break login, deposits and bet placement; the site cannot work without them.

Withdrawing consent stops further collection through the affected cookies but does not undo processing that already took place lawfully. Deleting cookies from your browser also deletes the record of your consent choices, so the banner will ask again.

Cookies and your personal data

Some cookies contain identifiers that count as personal data when combined with your account. They are covered by our Privacy Policy, which explains the legal bases we rely on, how long data is kept, who it is shared with, and the rights you can exercise — including access, correction, deletion and withdrawal of consent.

If you access the service from the European Economic Area or the United Kingdom, non-essential cookies are used only on the basis of your consent. If you are a California resident, you may opt out of the sharing of information through advertising cookies by rejecting that category in the banner.

Age restriction

Our service is for adults aged 18 and over, and we do not knowingly place cookies on the device of a minor using our site. If gambling has stopped being entertainment for you, deposit limits, session reminders and self-exclusion are available in your account settings, and free confidential help is offered by organisations such as Gamblers Anonymous and Gambling Therapy.

Changes to this policy

We update this page when we add or remove a tool that sets cookies, or when the law changes. The date at the top shows the current version, and material changes are announced through the consent banner or an in-account notice.

Contact

Questions about cookies or about the data behind them:

author

Rohan Mehta

Author

Author and Editor — Parimatch India coverage